Your Guide to Creating a Marketing Plan

Business Planning

By writing a marketing plan you will be able to combine the various avenues you are going to use to market your business. It will keep you focussed on being systematic in your approach.

Before you start writing you will need to remember the What, How, and When of the elements of [...]

What is a Business Plan and Why Should You Need One?

Start a plan

When most people think about writing a business plan, they envision a long, dry, extensively detailed document with masses of data and financial forecasts.

Unless you are seeking outside funding, your business plan doesn’t have to be all that complicated to be effective. It provides the blueprint for how you intend [...]

Systemising Your Business – Part 3

How to Start Systemising

Start by producing procedures for your routine business tasks. These procedures are then used as work instructions for completing specific tasks; you don’t have to hand-hold someone to get them to carry them out.

To produce task procedures, the “how to” aspects, ask “How do I?”, then begin at the beginning [...]

Systemising Your Business – Part 2

When you are systemising your business, and producing procedure manuals have you ever used Process Maps? Have you ever used them to systemise a client’s business?

A survey carried out some time ago produced the estimate that people carrying out administrative functions or providing services spend about 40 to 50 percent of their time dealing [...]

Why a Business Impact Analysis (BIA)?

Briefly it is to enable you to determine the impacts resulting from possible disasters and interruptions that could affect your business; the risks you have assessed previously.

It would also enable you to ascertain critical processes, their priority in the recovery phase, and anything dependent upon those processes so can set a goal for overall [...]